Hearts and Minds Fill With Excitement as Award Company anxiously awaited to crown Canada’s 2015 Top Choice Award Winners
Today, after 4 intense months of surveying the public, Top Choice Awards (TCA), a national market research firm, has released the results of its 2015 Top Choice Awards Survey. Conducted annually since 2005, the survey accepts nominations from the public and allows them to vote on their favourite businesses, professionals and media in their city. This year’s survey was conducted in 13 cities across Canada and received responses from over 450,000 participants.
Known as “The award that’s social”, TCA tapped into its social media channels to help drive the survey, reaching targeted areas and a wide demographic audience. Voting happens live online and provides a spotlight for Canada’s brightest and renowned businesses. Besides mass distribution to the public, TCA builds a personal connection to the nominees throughout the voting process, providing guidance to help them get the most out of their nominee status. “Every aspect of the survey is geared towards openness and shareability. Every nominee in every category is chosen by the public and social media has been a pivotal part of reaching consumers and nominees alike.” said Monica Couto, President of TCA.
Over the last couple of years, the survey has evolved beyond simply allowing consumers to nominate and vote. It has developed into a platform that collects feedback from voters, creating a channel for consumers to freely share their thoughts with the businesses and professionals they love. David Silvestre, CEO of TCA adds “Beyond the piles of useful and specific information that voters provide to the nominees they vote for, you will find something deeper and more meaningful. When people trust your business they are not afraid to show it and the voters that participated all share a common passion for the businesses, professionals and media they voted for.”
Top Choice Awards would like to congratulate all of the 2015 nominees on another successful hard-working year. Without further ado, here are Canada’s 2015 Top Choice Award Winners.